Canadian electro-pop artist Riotron teams up with queen of bounce music Big Freedia for a fun-fueled, eye-popping animated video for their summer song “Drop A Bomb”
New York, NY – Canadian electro-pop artist, Riotron, joins forces with multi-talented queen of bounce music, Big Freedia to release the new video for their song, “Drop A Bomb”. A fun-fueled, high-energy song about being yourself fearlessly without worrying who you are going to offend. “Drop A Bomb” is a perfect fit for summer and will have the club crowd going crazy. What about the song piqued Freedia’s interest? “The beat, the energy and the message,” declares the queen of bounce. The song is produced by Matt Malpass
The video for “Drop A Bomb” is an eye-popping animated piece by Alex Salyer (Miley Cyrus, Trixie Mattel) in which the artists are uniquely portrayed in cartoon form. Says Freedia about the animating process. “It was so fun! I loved the process of creating my animated image. We had a great meeting where we were able to see the basics of the animated video, and I just loved it! It really captured the fun energy of the song. Drop a bomb on ‘em!” Director Alex Salyer added “the song felt like a fun reminder of how important it is to let go of insecurities, drop everything you’re doing, and dance your butt off as often as you can. I want to highlight queerness in a fun, wacky, and joyful way. All are welcome in my cartoon land.”
Jeff Fettes, best known as the musical act Riotron, reached out to mutual friends to ask if Big Freedia would join him on the song, thinking Freedia’s style would be an interesting contrast to his. Says Jeff, “I had wanted a throwback ’90s style rap interlude and thought, imagine if someone like Big Freedia just exploded into a third verse right here. Freedia was on tour and stopped into a studio in Cincinnati for an evening and just did it. The first time I heard it, I literally jumped out of my chair and said, “Yes! This!” Says Freedia about connecting on the song, “we have been mutual fans of each other for a while, so I was happy to collaborate on this.” Check out this video interview that the two artists, both proud members of the LGBTQ community, did for GLAAD recently here.
“Drop A Bomb” is Riotron’s second single this summer, following the acclaimed “Life Is What We’re Living.” That song was accompanied by the much-googled video starring Tyler Posey and ‘80s film icon Lea Thompson, and remixes by Mahalo and dance music icon Paul Oakenfold.
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